FRACTIONAL SENIOR LEADERSHIP THAT GETS SH*T DONE

At DEFT, we are not just advisors – we are doers. We provide fractional executive resourcing and other critical functions to companies of all sizes, delivering hands-on, tactical execution with the expertise of seasoned executives. We thrive in early-stage startups, but with a comprehensive background of leading companies from idea stage to C-level experience at the billion dollar stage, our team is the right fit for any company seeking to execute effectively and efficiently. Status quo is the enemy of success, and our team shakes it up in the best of ways. Partner with us to set a new standard in productivity and performance.

Our Difference: Leaders Who Do

What sets DEFT apart is our commitment to action. Our team consists of senior leaders with extensive experience in steering companies through growth, change, and challenges. But unlike traditional consultants who offer advice from the sidelines, we roll up our sleeves and dive in. We bring the relentless drive and practical execution skills of lean startup founders, ensuring that strategies are not just planned but implemented effectively.

Our Services

Startup / Entrepreneur Advisory: Craft a powerful business plan, guide the business formation, branding, product development, pitch-deck, fundraising, and ensure proper resource allocation to maximize startup success.
Advisory & Specialized Consulting: Expert resources across various executive roles to meet your unique business needs.
Fractional CEO: Set the strategy and guide the vision.
Fractional CMO: Build an industry winning Go-To-Market, develop brand strategy, establish marketing goals, and execute initiatives that resonate and convert.
Fractional COO: Streamline operations for efficiency and scalability.
Fractional CRO: Set the sales strategy, build the process and team, and crush the commercial targets.

Why Choose DEFT?

Hands-On Execution: We don't just tell you what to do – we do it with you.
Senior Expertise: Benefit from the knowledge and insights of executives who have been in the trenches.
Scalable Solutions: Whether you're a startup or an established enterprise, we tailor our approach to fit your size and goals.
Results-Oriented: Our focus is on delivering tangible outcomes that drive your business forward.
Adaptability: We integrate seamlessly into your existing team, ensuring minimal disruption and maximum impact.

Get in Touch

Ready to take your business to the next level with leadership that leads by doing? Contact the team at today to learn how our fractional senior leaders can make a transformative difference for your company. Let’s build, execute, and succeed together.

Our team, your success

Deft brings decades of first hand experience working across tech, d2c, media, retail, auto, travel, and finance industries. Our expertise ranges from early stage concept development for startup e-commerce to revenue acceleration and operations tuning for billion dollar companies.